Our Production Facilities

Before any radio commercial makes it to broadcast on Ireland’s Classic Hits Radio, our team put considerable effort into scripting, producing and recording it with a creative production process aimed at ensuring that the commercial has the highest on-air impact for our client and generates maximum attention for your brand.

Radio is well-known as Theatre of the Mind and radio commercials can paint a picture. A good commercial can work wonders for your brand. Radio can create a wonderful image to the listener and help paint those pictures in the heads of listeners. Radio advertising has the capacity to reinforce simple branding messages to listeners and it’s the combination of good radio creative and frequency in broadcasting that message that can really drive home the message and deliver brand recall for advertisers. That’s where our creative team comes in.
We take your thoughts and ideas, devise a clever and creative script, and record your commercial using professional voice talent, backing music, sound effects and award-winning production techniques to craft a unique commercial for you – all in our state-of-the-art recording studios.

The creative process starts with our account management team, who collaborate with the client to devise the desired message and form a brief. The brief forms the basis of the commercial script and this is where the magic happens. Using top quality scripting-writing, voiceover artists, music composers, sound effects and state-of-the-art studio equipment, we bring your brief to life, resulting in a well-crafted commercial message that communicates your message to our hundreds of thousands of listeners nationwide.
And we don’t stop at radio commercials - we also produce music-on-hold for telephone messaging systems, narrations for presentations, corporate voice overs and so much more.

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